The Queen’s Platinum Jubilee is being celebrated by Clear Channel UK and the Ideas Foundation, who have come together to launch a creative photography campaign in partnership with schools around the UK.
Branded the ‘Commonwealth of Kindness’, young people from across Britain were invited by the talent nurturing charity to photograph creative images that celebrate ‘the values Her Majesty represents’.
The creation of the initiative was inspired by the Queen’s Platinum Jubilee Statement made earlier this year, in which she highlighted that she wanted young people to “have a sense of hope and opportunity.”
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“Hope, optimism, neighbourhoods and communities are key to this celebration year,” Ideas Foundation CEO Heather MacRae said.
“We look forward to seeing these images, words and pictures from young people on digital screens across the country that celebrate The Queen’s values of kindness, commonwealth, and inclusivity.”
Colleges and schools from across the country, including in North Yorkshire, Cumbria, Derbyshire, London, Somerset, Manchester and Leeds, took part in the project with students aged 11-19 participating in a range of digital storytelling workshops to help them answer the creative challenge.
The workshops were lead by leading creatives including Canon Ambassador Clive Booth, Canon volunteers Dean Hodgson and Martin Diamond, Ideas Foundation Founder Robin Wight and supported by Peter Thomas from the National Association for the Teaching of English.
Whitehaven Academy director of learning Laura Gaston added: “We are still buzzing from the workshop. It was an absolute privilege to work with so many creative professionals and we saw our students potential and creativity in new ways. The project was multi-layered, so students were able to develop ideas, use cameras, work as teams, create copy and think about what makes their community special.”
A total of ten winning images will be displayed on Clear Channel’s digital Out of Home screens across the country this week.
Platinum Jubilee Pageant CEO Rosanna Machado concluded: “Ensuring that young people can play a part in the Platinum Jubilee Pageant is something that is very important to us. It has been fantastic to see the result of this project with the Ideas Foundation and I’m thrilled that the creativity of students across the UK can be celebrated as part of the Pageant.”
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