WACL is announcing a new industry-wide RepresentMe pledge at Cannes Lions today, which sets out a new set of metrics encouraging the creative industries to take a stand when it comes to representing women in advertising.
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WACL taps into Pinterest, YouTube and Snap for Represent Me initiative
Women in Advertising Communications and Leadership (WACL) is hitting Youtube, Snapchat and Pinterest to help raise awareness of gender inequality in adland.
WACL rolls out next stage of mentorship programme to inspire female leaders
WACL is launching the next stage of its Talent Mentoring Programme, which aims to support the next generation of female leaders.
Google director leads WACL as new president, spotlighting menopause policy and #RepresentMe campaigns
Senior director brand and reputation marketing at Google, Nishma Patel Robb, has taken over as president of Women in Advertising and Communications, Leadership (WACL) for the second half year, marking the organisation’s centenary year.
WACL unveils ‘50%’ campaign to encourage industry to fill half of CEO roles with women
WACL has unveiled ‘The 50%’ – a new campaign which hopes to encourage the advertising industry to fill 50% of its CEO roles with women.
WACL Talent Award 2023 is catalyst for gender equality across advertising
WACL has given almost £45,000 in bursaries for this year’s 19th annual talent awards as it looks to drive gender equality throughout the industry.
TimeTo and Cannes Lions collaborate on sexual harassment guidance
TimeTo has partnered with Cannes Lions to publish a comprehensive guide around sexual harassment at industry events.
IWD 2024: Why marketing needs a woman’s voice at the table
Women across adland share how their voices drive the marketing industry forward and why its “not just about prioritising female voices”.
Clarks puts best foot forward with ‘iconic’ music legends
Footwear brand Clarks has partnered up with two iconic music legends for its AW23 campaign, as part of its mission to drive social progress.
Brands must ditch outdated female stereotypes to boost sales
A report compiled by Effie and Ipsos has found that brands need to do away with so-called ‘traditional’ or outdated stereotypes of women.