Bentley Motors repositions the vehicle as more than a luxury automotive brand in its latest spot, centred around the message “How do you Bentley?”.
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Gymshark returns to its roots with new brand platform
Gymshark is launching a new brand platform as it looks to position itself as the go-to destination for athleisure amid a saturated marketplace.
Tails lets loose thousands of labradors for new brand platform launch
Tails.com has unveiled a new brand platform, illustrating how our canine friends are’ never average’ through a colourful new campaign.
Burger King appeals to ‘burger enthusiasts’ with new brand platform
Restaurant chain Burger King is looking to spark the interest of burger enthusiasts up and down the UK with its all-new ‘Foodfillment’ brand platform.
Sky Bet moves away from stereotypes with new brand platform
Sky Bet is kicking off a new brand platform in a bid to shift its focus away from betting and instead prioritise what it calls the ‘modern fan experience’.
Watch: Matalan says ‘we get it’ with new multi-million pound brand platform
EE unveils mammoth campaign celebrating new brand platform
EE has unveiled a mammoth package of new services, products and an identity platform supported by a new multi-channel customer-focused campaign.
Dr Martens re-defines strength with radical new brand platform
Dr Martens is cementing its place at the forefront of progressive culture with a radical new global brand platform, ‘Made Strong’.
Dunelm relaunches itself as ‘The Home of Homes’ with new brand platform
Dunelm is repositioning itself as ‘The Home of Homes’ with a new brand platform and multichannel campaign launching for autumn/winter 2023.
Rightmove focuses on self-belief and fresh starts with new brand platform
Property website Rightmove has launched a new brand platform, centred around giving everyone the belief that they can ‘make their move’.