DLMDD is growing its core team with the recruitment of Pasha Orleans-Foli, a former member of the London Philharmonic Orchestra.
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DLMDD serves up ‘new sonic identity’ for Heck sausages
Sonic branding agency DLMDD has created a new sonic identity for Yorkshire-based sausage brand Heck. Titled ‘One Heck of a Flavour’…
Ballot boom: how can politicians use sound to win?
Following on from Sunak’s rainy D:Ream fiasco, MB explores how politicians should leverage sound and music in their election campaigns.
Audio boom: How music could win or lose this year’s general election
New research reveals that choosing the right music could play a key role in improving the electoral chances in this year’s general election.
Amazon unveils ode to friendship in 2023 Christmas ad
Amazon is celebrating how joyful festive moments are made even more special when they’re shared in its 2023 Christmas campaign.
Celebs, raccoons and Venus flytraps: the Christmas 2023 ad round-up
The best of the festive best – we round up the biggest, funniest and most heart-warming of the budget-busting Christmas ad campaigns for 2023.
Sonic Boom – why audio branding is back in the mainstream
DLMDD co-founder Max De Lucia gives MB the lowdown on why sonic branding is effective and who’s using it to supercharge their campaigns
Direct Line relaunches iconic sonic branding after 10-year hiatus
Direct Line has relaunched its iconic sonic identity for the first time in over a decade, showcasing both a new sonic logo and hero brand anthem.
Opinion: Why fashion brands are missing out on making waves with sound
Mother Design managing director Kathryn Jubrail explains why she’s frustrated that marketers are missing out on the power of sound.
Levelling up the jingle: audio branding for the next generation
Audio branding is nothing new, but it remains underused in the marketing world. Kids Industries’ Aleksandra Szczerba says it’s time for a comeback.