Oatly’s global CCO John Schoolcraft explains how the being f**king fearless has helped the brand produce outstanding work over the last decade.
Search Results for “oatly”
Oatly selects ESG-focused PR agency to lead UK-wide comms
Swedish oat drink brand Oatly has named London-based creative comms consultancy Blurred to lead its UK-based communications.
Oatly offers free advertising to diary brand’s with transparent ‘climate labelling’
Oatly is calling for ‘climate labelling’ and offering free ad space to any dairy company that is transparent about its carbon footprint.
Oatly’s new website lays bare brand’s past
The popular Swedish oat milk brand Oatly has created a new website entitled f*ckoatly.com, to address its history of backlash and criticism.
Pure Gloaty: Glebe Farm milks High Court win over Oatly with OOH campaign
Independent oat producer Glebe Farm took over Victoria station yesterday (9 May), with a series of billboards reminding customers of its famous legal victory over the Swedish multinational, Oatly.
Creatives for Climate aims accessible new anti-greenwash guide at agency leaders
Creatives for Climate has launched a new guide in order to keep agency leaders abreast with new guidance.
Adfree Cities calls to ‘End Meat Advertising’ in the UK
Adfree Cities is calling for an end to the advertising of meat, dairy and eggs in the UK, claiming that such ads are ‘misleading to the public’.
6 innovative OOH wraps: from IKEA bags to Netflix tunnels
Inspired by IKEA’s big blue bag, we’ve wrapped up – pun intended – six of the most innovative ways brands have made the most of outdoor space.
Glebe Farm appoints Mercieca as PR agency
Glebe Farm has selected London agency Mercieca to manage its PR and help drive greater awareness of its brand credentials and new products.
Prime Rail Estate: behind the scenes of the TfL ad network
From posters and digital screens, to station takeovers and bus wraps, MB explores the ways in which Global enables brands to reach TfL travellers.