BBC Creative has shared its Euros trailer featuring iconic German landmarks and unexpected imagery like footballing Easter eggs, all mimicking the unpredictability of the beautiful game.
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East Midlands Railway picks five agencies for creative roster
East Midlands Railway has selected five agencies to place on its creative roster, concluding a review process kicked off earlier this year.
Too political for TV: Why Amnesty’s gritty Olivia Colman trailer makes a mark
Marketing Beat explores Amnesty’s gritty new campaign, including why it has been deemed too “political” for TV, and how it uses the drama genre to get audience’s attention.
‘You fat idiot’: South Western Railway OOH calls out verbal abuse with ‘Be Kind’ messaging
South Western Railway has launched a new OOH campaign highlighting the impacts of verbal abuse alongside a ‘Be Kind’ call to action.
East Midlands Railway reviews creative account
East Midlands Railway is set to review its creative account, as it seeks to develop results-driven campaigns.
Gala Bingo unveils ‘holy grail’ of bingo ads as part of £50k competition
Gala Bingo has created the ultimate ad for hardcore bingo nerds by hiding all 90 bingo calls in its latest film, offering up to £50,000…
Touching East Midlands Railway ad looks to rebuild trust after devastating strikes
East Midlands Railway is showcasing itself as the ideal service to take passengers to London as it looks to rebuild trust and brand confidence.
Rail Delivery Group selects TMW Unlimited after hard-fought competitive pitch
The Rail Delivery Group has named London-based TMW Unlimited as its new creative agency of record following a competitive pitch process.
National Rail is all aboard the gaming train with Roblox team up
National Rail has immersed itself in the virtual universe of Roblox with a branded transport system in a first-of-its-kind initiative for the gaming world.
BBC unveils Eurovision 2023 official trailer
The BBC has unveiled its official trailer for Eurovision 2023 ahead of the final in Liverpool tomorrow (13 May).