Starcom has secured ‘Big Four’ grocer Aldi’s lucrative media account, valued at £66 million, following a extensive review earlier this year.
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Fruit-tella creates Amazon Alexa interactive campaign ‘Halloween Hotel’
Fruit-tella has partnered up with agency Wavemaker to create a new Amazon Alexa interactive audio campaign titled ‘Halloween Hotel’.
Too far! Top six most outrageous ads banned this year
From underage bikini models to sexual expletives, Marketing Beat takes a look at the six most outrageous ads that have been banned this year.
Aldi to pick one of two agencies amid a £60m media review
Aldi is set to choose either Publicis Groupe’s Starcom or Interpublic’s UM to be its creative agency of choice amid a £60 million media review.
Deloitte Digital appoints Mark Singer as new CMO
Digital creative agency Deloitte Digital has appointed Mark Singer as its new chief marketing officer. He has previously held the roles of…
Birds Eye releases sustainable swimwear range
Frozen food brand Birds Eye has released a limited-edition sustainable swimwear range in time for the summer holidays.
The Wild wins Pukka brief with user-generated social campaign
Social creative agency The Wild has been appointed by food-to-go brand Pukka to help supercharge the brand’s social channels for the rollout of its latest new product launch.
Lovehoney calls out Google’s SafeSearch with step-by-step guide on how to disable it
Lovehoney has launched a tongue-in-cheek campaign taking aim at Google’s SafeSearch feature, find out why by clicking here:
UM supports charities and community groups with fifth annual impact day
Universal McCann (UM) yesterday (21 July) held its fifth annual annual ‘Impact Day’, which aims to bring its global teams closer together.