Telecommunications company Orange has gone viral with a football campaign which uses VFX to challenge gender-based perceptions of the Women’s World Cup.
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BBH poaches top creative team from Adam&EveDDB
BBH has poached creative directors Selma Ahmed and Genevieve Gransden from rival London agency Adam&EveDDB.
Charity slams seven Premier League clubs pressing ahead with gambling sponsors
Care has said that it is ‘hugely disappointed’ as nine Premier League cubs are set to kick off the new season with gambling firm logos on their shirts.
Above+Beyond unveils new leadership team, poaching BBDO’s global strategy director
Above+Beyond has assembled a new leadership team, featuring a mix of internal promotions and the poaching of BBDO’s Dena Walker as new chief strategy officer.
Sky Sports wants to stop fans driving to games to fight climate change
Sky has today launched its ‘Sky Sports Summer of Sustainability’ campaign in a bid to encourage more fans to protect their sports.
Castore launches ‘biggest ever’ campaign ahead of bumper sporting summer
Castore has this week launched its ‘Summer of Sport’ out-of-home campaign, which looks to showcase the wide range of sports it sponsors.
Science in Sport celebrates ‘beautiful pain’ of Tour de France in new campaign
Endurance nutrition brand Science in Sport (SiS) has unveiled a new campaign to celebrate the ‘beautiful pain’ of competing in the Tour de France.
Team GB revamps brand with fresh new look ahead of Paris 2024 Olympics
Team GB has refreshed its brand identity ahead of this summer’s Paris 2024 Olympic Games as it looks to engage a new generation of fans.
Alan Shearer returns to McDonald’s advert after 25 years
Alan Shearer has reprised his role in the latest McDonald’s ad, celebrating 100,000 meals donated and marking 25 years since the original film.