Stella Artois has unveiled a special-build out-of-home (OOH) piece in London to celebrate the launch of the brand’s Unfiltered lager on tap.
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ITV launches ‘world-first’ multi-sensory OOH activation at London Victoria
ITV has this week unveiled a unique multi-sensory out-of-home activation at London’s Victoria station that dispenses fresh popcorn and diffuses…
The 9 best out-of-home (OOH) ads released in 2022
Brands and advertisers have been getting creative over the past year – we round up nine of the best OOH advertising campaigns released in 2022.
Channel 4 launches series of humorous activations to promote new reality show
Channel 4 has this week unveiled a series of humorous stunts to promote the launch of its latest reality series ‘Make Me Prime Minister’, which…
Natalie Portman-backed plant-based brand launches tongue-in-cheek UK campaign
Plant-based challenger brand La Vie has launched its first UK promotional campaign, despite not currently being available in the British market.
Stranger Things season four generates £22.8m in brand placement
Since launching in May, Netflix’s season four of Stranger Things has generated more than $27.4 million (£22.8 million) in brand placement.
Open season: A deep-dive into the cut-throat, unregulated UK political ad industry
Marketing Beat takes a deep-dive into the cut-throat, win-at-all-costs unregulated British political advertising industry, with iconic recent campaigns.
Five of the best 3D billboards: the ‘new wave’ of OOH advertising
Marketing Beat takes a look at some of the recent 3D billboards that have captivated audiences and pushed boundaries in OOH advertising.
Stranger Things brings the Upside Down to Asda
Netflix show Stranger Things brought the Upside Down to Asda to celebrate the series’ partnership with the supermarket’s fashion brand George.
Extra Seedy Prince Andrew Jam: Truant agency poke fun at Platinum Jubilee weekend
Creative agency Truant London has gone against the grain and produced an ‘Extra Seedy’ Prince Andrew Conserve to poke fun at The Queen’s Jubilee weekend.