Marketing Beat sits down Meanwhile’s co-founder and chief commercial officer Tim Jones to discuss Iceland’s upcoming advert, the cost-of-living crisis and whether the use of celebrities is the way forward.
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WATCH: Not Yet Noddy – Iceland launches Christmas 2022 campaign
Iceland has launched its official Christmas advert, #NotYetNoddy, to prevent any premature Christmas celebrations with the help of Slade frontman Noddy Holder.
Watch: Mother London explains why there’s KFC Delivery with bold omnichannel campaign
Restaurant chain KFC has today (18 November) launched a new omnichannel campaign to ‘celebrate the beauty’ of its home delivery proposition.
ITV rebrands its channels and idents ahead of ITVX launch
ITV has re-branded the look of its channel brands by launching new on-screen presentations and idents today (15 November).
Rice, Rice Baby: Müller teams up with Declan Rice for new marketing campaign
Müller Yogurts & Desserts has unveiled a multi-million pound Müller Rice campaign enlisting Declan Rice as its official brand ambassador.
Best ads of the week (excluding Christmas campaigns)
With big name brands releasing Christmas campaigns this week, we thought it best to highlight some of our favourite non-festive ads from this week.
Noddy Holder’s on hold as Iceland launches 2022 Christmas campaign
Frozen food retailer Iceland has launched its 2022 Christmas campaign ‘The Land of It’s Chriissstttmaaas’, which includes a series of comedic TVCs, digital and a ‘Christmas waiting room live stream’ for social media.
Kevin the Carrot stays Home Alone for Aldi Christmas 2022 advert
Kevin the Carrot makes his much-anticipated TV return today, Thursday, November 10 as Aldi launches its full Christmas advert for 2022.
British public are loving Christmas ads this year despite cost of living crisis, says System1
The British public are ‘delighted’ with this year’s Christmas ads despite rising prices and energy bills, according to research firm System1.
Rubicon agrees four-year sponsorship deal with GB Snowpsort
Toronto-based Rubicon Drinks has agreed a major brand partnership with GB Snowsport, which will see its energy drink proposition Rubicon RAW…