Is Slimfast’s new collab with Big Narstie a match made in heaven or does the health brand have an impending PR fiasco on its hands?
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Dove takes aim at gaming’s sexualisation of women in latest ad
Dove’s latest campaign has taken aim at the sexualisation of women and the related beauty standards in gaming.
Absolut builds personalised neighbourhood cocktails with AI
Absolut has launched a new campaign in Canada with the help of artificial intelligence (AI), building cocktails specific to individual neighbourhoods.
South African Breweries uses leftover spent grain to bake bread for 20m going hungry
In partnership with Ogilvy South Africa, South African Breweries is baking bread from residual beer ingredients to help feed the poor.
M&S Food unveils ‘Farm to Foodhall’ ad featuring Tom Kerridge
M&S Food has launched a new advertising campaign in a bid to highlight the quality of its products.
Westfield appoints Alfred as its UK social media agency
Westfield has appointed Alfred as its retained social media agency for Westfield London and Westfield Stratford City.
Princess Cruises refreshes its brand identity
Princess Cruises has refreshed its brand identity through its latest ‘Come Feel the Love’ campaign.
Dove ‘Cost of Beauty’ ad breaks in the UK to explore impact of social media on mental health
Dove has released a new three-minute film titled the ‘Cost of Beauty’ in a bid to highlight the negative effects of social media on mental health.
IPA celebrates 36 agencies who achieved CPD Gold Accreditation for professional development
The IPA has highlighted the 36 agencies that have achieved CPD Gold Accreditation for their ‘exceptional’ professional development in 2022.
WPP has ‘positive start to the year’ with UK sales up by 7%
WPP has reported a ‘positive start to the year’ as UK like-for-like sales grew by 7.4%, thanks to strong spending from consumer goods firms.