The UK is expected to maintain its position as Europe’s leading entertainment and media (E&M) market, reaching £100 billion by 2027.
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Olympic GB athletes unite for diversity and inclusion campaign
Ocean Outdoors has launched a DOOH British athletes campaign tackling bias and discrimination and calling for fairer representation in sports.
New ITV budget tool helps advertisers plan for economic recovery
A new web-based tool from ITV will help advertisers navigate the cost of living crisis and calculate the impact of different advertising budget scenarios.
The 9 best out-of-home (OOH) ads released in 2022
Brands and advertisers have been getting creative over the past year – we round up nine of the best OOH advertising campaigns released in 2022.
Has the ubiquitous nature of sports betting ads fuelled the gambling epidemic?
Marketing Beat looks at the worrying links between the rise of sports betting ads and the strong increase in problem gambling throughout the UK.