German online fashion retailer Zalando has announced plans to scale back its marketing spend in light of its first-ever drop in revenue.
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Heineken drops new beer-injected trainers to celebrate launch of Heineken Silver
Heineken has partnered with Publicis-run Le Pub and BBH Singapore on a new tie-in product release by ‘The Shoe Surgeon’, Dominic Ciambrone.
Mediahub appoints Digitas’ Graeme Wood as first EMEA strategy partner, insights + action
IPG-owned Mediahub has appointed Graeme Wood as its first EMEA strategy partner, insights + action. The new role will see Wood bring together comms planning across the agency’s international clients’…
Read MoreHeineken addresses growing work-life imbalance with new global brand campaign
Heineken has unveiled a new integrated global brand campaign urging workers to ‘switch off’ and prioritise a more healthy work-life balance.
Saas firm Perfect Corp to create Top Gun: Maverick-themed experience for fans
SaaS firm Perfect Corp has partnered with Paramount Pictures’ long awaited blockbuster Top Gun: Maverick to create an AR interactive experience.
Voltarol launches new campaign with Channel 4 and Gay Times
GSK brand Voltarol has launched a new campaign titled ‘More than Movement’ in partnership with Channel 4 and LGBTQ+ culture magazine Gay Times. Spearheading the campaign is a short film…
Read MoreMind launches nationwide campaign for Mental Health Awareness Week
British charity Mind has launched a new multi-platform campaign to promote Mental Health Awareness Week and to change the way we think.
Rockstar Energy Drink invites European consumers to ‘Fuel Every You’
Rockstar Energy Drink has launched a new brand platform across Europe, ‘Fuel Every You’, with the aim of empowering the ‘do-it-all’ generation.