After Aldi’s Christmas dinner ad was banned by the ASA, experts look at the reasons behind the decision and what it means for the grocery sector.
Search Results for “AAR”
Aldi ad banned for misleading ‘cheapest Christmas dinner’ claim
Aldi has had its knuckles rapped by the ASA for making misleading claims about its Christmas dinner deals, following a complaint from supermarket rival Sainsbury’s.
Heineken UK appoints new marketing director
Heineken UK has appointed Rajeev Sathyes as its newest marketing director, after his predecessor Michael Gillane moved to a different role at the drinks giant.
Adform becomes first demand side platform to join SBTi
Media buying platform Adform has joined the Science Based Targets Initiative, making it the first global Demand Side Platform to do so.
Apple shows impressive battery life in ‘Karate Kid’ parody
Apple is celebrating the long battery life of its iPhone 15 with a hilarious new ad featuring what is perhaps the world’s worst ‘Karate Kid’ superfan.
System1 wins a staggering 200 new clients in one year
Marketing effectiveness platform System1 has seen a 46% increase in year-on-year sales, spearheaded by 60 new clients wins over the last quarter.
McCann London strengthens strategy team with two senior hires
McCann London has strengthened its strategy department with the appointment of Aaron Harridge as its new head of strategy.
Vodafone appoints Leo Burnett as new strategic and creative agency
Vodafone has appointed Leo Burnett as its new strategic and creative agency, following a highly competitive pitch process.
Medialab snaps up Save the Children planning and buying account
Independent media agency Medialab has snapped up the planning and buying account for charity Save the Children.
Fireworks or budget cuts? Adland on what to expect in 2024
Looking ahead to the New Year, we ask industry insiders to see what they predict will be in store for the marketing sector as we move in to 2024.