Rockstar Energy Drink has launched a new brand platform across Europe, ‘Fuel Every You’, with the aim of empowering the ‘do-it-all’ generation.
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Pure Gloaty: Glebe Farm milks High Court win over Oatly with OOH campaign
Independent oat producer Glebe Farm took over Victoria station yesterday (9 May), with a series of billboards reminding customers of its famous legal victory over the Swedish multinational, Oatly.
British Gas charity aims to ‘Stop the Silence’ over energy debt with poignant new film
The British Gas Energy Trust has released a powerful short film which aims to encourage those struggling with the current energy crisis to seek help.
Relate unveils ‘Horniculture’ condom campaign to target the rise of STI’s in later life sex
Relationships charity Relate has launched ‘Horniculture’, a gardening centre condom campaign that targets the rise of STIs in later life sex.
Publicis acquires ecommerce SaaS platform to boost its brands’ online sales
Publicis Groupe has acquired Profitero, a SaaS e-commerce intelligence platform, in a bid to accelerate its clients’ commerce sales and profitability.
Lenovo and Stella McCartney collaborate on new sustainable fashion project
Global tech giant Lenovo has teamed up with iconic fashion designer Stella McCartney to curate a sustainable fashion design course.
BT’s latest ‘broadband nightmares’ campaign showcases its Halo 3+ Hybrid Broadband
BT’s most recent campaign, “Broadband Nightmares”, features a short horror film that showcases “the power” of its Halo 3+ Hybrid Broadband.
WPP and Epic Games team up to propel brands into the metaverse
WPP and Epic Games have announced a new partnership to help WPP agencies deliver digital experiences for brands in the metaverse.
Over 59% of UK marketers are struggling to predict consumer behaviour
Research from the Chartered Institute of Marketing (CIM) shows that 59% of UK marketers are struggling to predict changing consumer priorities.
Corona’s new 100% natural billboard uses the sun to reveal secret message
Corona has unveiled a 100% natural billboard campaign to celebrate the beginning of British summer time.