A new TV and social media campaign from Screwfix says ‘Don’t stop. Sprint’, highlighting the retailer’s 60-minute rapid delivery service.
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Product placement more favourable than traditional advertising, research finds
The majority (59%) of UK consumers would prefer to watch TV programmes and films with product placement as opposed to advertising breaks.
GambleAware crushes billboard outside Arsenal’s Emirates Stadium
GambleAware has placed a ‘crushed’ billboard outside Arsenal’s Emirates Stadium to raise awareness of gambling harms among football fans.
Boots secures multi-year sponsorship of Heart Breakfast show
Boots has been announced as the new sponsor of the Heart Breakfast with Jamie Theakston and Amanda Holden show.
Eurovision 2023: how are brands capitalising on the Liverpudlian glamfest?
How have some of the biggest brands in the country sought to capatilise on the buzz and excitement surrounding Eurovision 2023?
JD Williams calls out ageing stereotypes in bold new campaign
Fashion retailer JD Williams is flipping the script on stereotypes surrounding women and ageing in a bold new campaign launched this week.
Pepsi MAX partners with KFC for UK-wide OOH campaign
US soft drink brand Pepsi MAX has this week partnered with a range of major brands for the launch of its latest integrated campaign.
Why hasn’t the UK banned gambling ads completely?
In 2020 YouGov reported that 13% of the population was experiencing some level of gambling harm … so why haven’t gambling ads been banned?
NatWest celebrates SME ‘rockstars’ in latest ad campaign
Mettle, NatWest’s digital business bank account for small businesses has today (9 May) launched a new campaign that aims to elevate the…
Harry’s celebrates the art of the perfect shave in new TV ad
Harry’s has today (5 May) launched a new brand platform to celebrate that added confidence that a good shave can bring to a man.