Vertical Leap’s Chris Pitt outlines how Google search marketing can help brands influence conversations and improve negative sentiment online.
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Brothers Drinks to be the official cider of Glastonbury Festival
Brothers Drinks is set to be the official cider of Glastonbury Festival this year, returning to the event after first sponsoring it 28 years ago.
JustGiving campaign asks the nation to ‘Join The JustGivers’
JustGiving has unveiled a new campaign to encourage the nation to ‘Join The JustGivers’ and raise money through the fundraising platform.
International Women’s Day: celebrating the 20 most influential women in marketing
As brands release International Women’s Day ads, MB makes it its mission to spotlight some of the most influential women in marketing.
Sloggi and MullenLowe throw an international house party to celebrate Body ADAPT Twist range
Underwear fashion brand Sloggi has celebrated the launch of its new Body ADAPT Twist range by unveiling a campaign titled ‘House Party’.
Lloyds bank offers 1000 UK small business owners free therapeutic coaching sessions
Lloyds has unveiled a campaign to promote its new service that offers over 1000 UK small business owners free therapeutic coaching sessions.
IMTB director general Scott Guthrie: Deinfluencing allows influencers to “re-caIibrate”
MB explores the past, present and future of the influencer marketing industry with trade body director general, Scott Guthrie.
Campaign breakdown: How McDonald’s #RaiseYourArches ad went viral
Dyzio founder Matt Hebden and CTO Laurie Bantin examine McDonald’s recent ad success on social media – and there’s not a Big Mac in sight.
Nando’s fires up new brand platform ‘This Must Be The Place’ with cameo from Bukayo Saka
Nando’s has unveiled a new brand platform and national campaign titled ‘This Must Be The Place’, featuring a cameo from footballer Bukayo Saka.
Gambling help services voice frustration about their ads being automatically blocked online
Gambling help companies have voiced frustration about ads for their rehabilitation services being automatically blocked online.