TMW Unlimited has secured the People’s Postcode Lottery’s CRM account at the conclusion of a four-way competitive pitch process.
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Basketball League donates ad space to mark Black History Month
The British Basketball League has donated £10,000 worth of free advertising to local businesses throughout October in celebration of Black History Month.
Marie Curie says ‘death is part of life’ in brand refresh
Marie Curie has unveiled an updated brand platform and strategy, alongside a new advert raising awareness of its work supporting end-of-life care.
Sliver Spoon embraces life’s sweet moments with Truvia ad
Food giant Silver Spoon has unveiled a new humorous out-of-home (OOH) campaign for Truvia, developed by creative studio Ourselves.
RSPCA appoints AMV BBDO as new creative agency of record
The RSPCA has named London agency AMV BBDO as its new creative agency of record following a competitive pitch process run by AAR.
Homeprotect enlists Diane Morgan to see the funny side of home insurance
Homeprotect has enlisted Diane Morgan for its first-ever TV-led integrated brand campaign which promoted its extensive home cover proposition.
Twitter vs Threads: What advertisers need to know
Meta yesterday released its long-awaited alternative to Twitter – Threads – which has reportedly already seen 30 million users sign up in its first day.
Sure turns ads into crash pads in new protective equipment campaign
Sure has launched a new social media Crash Ads campaign by transforming its adverts into protective equipment with an aim to inspire consumers.
Aston Manor brings NWA cider spoof ‘Straight Outta Crumpton’ back to TV screens
Cider brand Aston Manor has brought back its popular ‘Straight Outta Crumpton’ ad campaign to TV screens in time for this year’s summer push.
Data: AI is the most important consumer trend to watch for marketers
AI has been singled out as the single most important consumer trend to watch for marketers, according to the latest Mediaocean report.