Currys workers are donning creepy sets of eye masks in a bit to avoid getting distracted by the football this summer ahead of the Euro 2024 finals.
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Master Personalisation in 2024
WPP stumbles into 2024 as competitors pull further away
WPP has stumbled into 2024 with a -1.6% drop in organic revenue, lagging considerably far behind rivals Publicis (up 5.3%), Omnicom (4%).
Uber Eats highlights restaurants open for suhoor in 2024 Ramadan campaign
Uber Eats is helping Muslims raking part in Ramadan this year by letting its users know which restaurants are extending their opening hours.
Purpose over profit: 7 campaigns where Adland is making a difference in 2024
Marketing Beat looks at seven examples of great campaigns that appeal to our better nature, as Adland puts purpose above profit.
EasyJet becomes Eurovision Song Contest’s official airline partner
WeRoad gives away 14k fortune cookies in pan-European campaign
WeRoad his giving away 14,000 fortune cookies to members of the public across key European cities in celebration of Lunar New Year 2024.
NBA Europe hires Little Dot Sport to grow international profile
NBA Europe has appointed Little Dot Studios’ specialist sport label, Little Dot Sports as its social creative and platform management partner.
WARC ups 2024 ad spend projection after strong end to 2023
UK advertising spend rose by 15.9% to a total of £9.6 billion across the third quarter of 2023 (July to September), backed primarily online spend.