Whiskey industry leaders are concerned about a Scottish government report that suggests banning the sale of alcohol-branded merchandise.
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Adidas loses court case against Thom Browne after suing over stripe branding
Adidas has lost a court case against fashion designer Thom Browne after the sports brand sued the designer for mimicking its stripe branding.
New Balance challenges runners to ‘runlock’ their true potential in latest TV ad
Mediahub and MullenLowe have partnered with footwear firm New Balance to launch a new, integrated campaign aiming to inspire runners to…
Watch: Lucozade Sport calls on the UK to get moving in latest adam&eveDDB TV spot
Sports drink Lucozade Sport is calling on the nation to ‘get moving’ with a new brand campaign aimed at getting Britons in shape this January.
Optimum Nutrition launches star-studded new ad to kick-off 2023
Optimum Nutrition has today launched a new omnichannel campaign designed to ‘challenge the unconscious bias’ of what fitness looks like.
Glebe Farm pledges £10,000 to support grassroots sport with launch of 2022 Xmas campaign
Glebe Farm has unveiled its 2022 Christmas campaign titled ‘Love Thy Neighbour’, in which it reveals new partnerships with local sports teams.
Sainsbury’s, Lidl and Shelter Christmas ads ‘failed to resonate’ with Black community
Sainsbury’s, Lidl and Shelter were among the list of high-profile companies whose Christmas adverts ‘failed to resonate’ with the Black community.
66°North marketing boss on authenticity and attracting the UK audience
66°North head of marketing Fannar Pall Adalsteinsson talks favourite campaigns, plans for the brand and launching in the UK.
Center Parcs focuses on ‘Family Forever’ in major new marketing campaign
Center Parcs has launched a family-focused campaign to promote its latest ‘Family Forever’ positioning, with a TV ad going live on Christmas Eve.
The Mission Group adds two new agencies to growing portfolio
Mission Group has this week added Influence Sports & Media and Populate Social to its growing agency portfolio, with both agencies set to form…