KFC Delivery and Sky Media have announced a new partnership that will see the fast-food chain become the official delivery partner for Sky Sports.
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Lidl unveils additional Christmas media activations including Spotify partnership
Lidl has unveiled a range of innovative Christmas activations, including a ‘first-of-its-kind’ Spotify sponsorship and a bespoke digital game launch.
Opinion: Why Harry and Meghan’s Netflix special is a storm in a PR teacup
Edward Coram James, CEO of Go Up, explains why the Harry and Meghan Netflix docuseries is nothing more than a storm in a PR teacup.
Best ads of the week (excluding Christmas campaigns)
With big name brands releasing Christmas campaigns this week, we thought it best to highlight some of our favourite non-festive ads from this week.
Noddy Holder’s on hold as Iceland launches 2022 Christmas campaign
Frozen food retailer Iceland has launched its 2022 Christmas campaign ‘The Land of It’s Chriissstttmaaas’, which includes a series of comedic TVCs, digital and a ‘Christmas waiting room live stream’ for social media.
Adidas and Stormzy launch #MerkyFC to help black people break into the football industry
Adidas and Stormzy have announced a new collaboration – #Merky FC – a careers programme intended to help boost diversity in football.
Clipper Teas kicks-off first-ever TV ad campaign, backed by £800k cash injection
Fairtrade tea brand Clipper Teas last week launched its first-ever TV advertising campaign, backed by an £800,000 investment in its wider media strategy.
Manchester United FC strengthens its marketing and comms teams with two new appointments
Manchester United FC has strengthened its marketing and communications teams by hiring Ellie Norman and Matt McKie.
Samsung’s marketing director Annika Bizon ‘unfolds’ the future of marketing
Marketing Beat sits down with Samsung’s marketing and omnichannel director, Annika Bizon, to discuss new launches, social media and future marketing plans.
Samsung recruits Raheem Sterling and Fearne Cotton as new brand ambassadors
Samsung has unveiled Fearne Cotton and Raheem Sterling as celebrity brand ambassadors to promote the latest devices in its foldable range.