Sky Media enhances Search Behaviour Targeting with fresh partnership.
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Netflix sees profits swell after password-sharing crackdown
Netflix has seen its profits soar across the first three months of this year after ushering in a crackdown on its previously lax password-sharing policy.
Voltarol ad slammed by victims for editing out Grenfell Tower
A family bereaved by the Grenfell Tower fire has strongly criticised a Voltarol ad that appears to edit out the building, calling it “really upsetting.”
Political ads could flood TV screens as parties exploit Ofcom loophole
Political ads could soon flood TV screens as parties look to exploit a legal loophole around the ban, which doesn’t apply to streaming platforms.
SeenThis updates dashboard to help advertisers track emissions
SeenThis has relaunched its Emissions Dashboard, enabling advertisers to assess the carbon footprint of their marketing campaigns.
Channel 4 Sales secures new sponsorship deals with Boots and dating app Even
HFSS: Health experts call for stricter junk food ad rules
A panel of health experts have called for stricter regulations on junk food and HFSS advertising to prevent businesses from finding loopholes in the current system.
Channel 4 to invest millions of media spend into ‘overlooked’ entrepreneurs
Channel 4’s ‘airtime-for-equity’ scheme gives startups the chance to advertise on TV in exchange for a minority stake in the business.
X could launch CTV app this week as Musk teases its ‘coming soon’
X, formerly known as twitter, could launch a new CTV app as early as this week according to new reports from Elon Musk.