Copyright infringement can come in the form of logos, products and even Adidas’ three stripes … but how should brands avoid pricey court cases?
Search Results for “lidl”
Sainsbury’s takes on Tesco’s Clubcard loyalty success with low Nectar Prices
Sainsbury’s has introduced lower prices for customers subscribing to its Nectar Card loyalty scheme as part of an effort to take on rival Tesco
Accenture Song names new leading pair to replace Saatchi-bound Denton-Clark
Accenture has today named Zoe Eagle and Will Hodge as the new co-chiefs of Accenture Song, replacing the Saatchi & Saatchi-bound James…
NSPCC taps into social trends for new Childline ‘Day in the Lonely’ campaign
Childline, the NSPCC counselling service, has launched a campaign which taps into social trends to help teens struggling with feeling lonely.
Pancake Day victory: it was anything but crêpe for discount giant Aldi
Aldi rose to the top this Pancake Day snapping nearly 600,000 Instagram views –with one reel chalking up 247,000 views alone.
Veg Power brings back Eat Them To Defeat Them to make vegetables fun
Campaign group Veg Power is collaborating with ITV to run Eat Them To Defeat Them for the fifth year running, making vegetables fun for kids.
Spotify’s ad revenue rises to £396m despite wider loss
Spotify’s latest quarterly results revealed that it ended 2022 with increased user growth and ad revenue despite a wider loss overall.
M&S Christmas spot won ad awareness among grocers during festive period, says YouGov
Among grocery retailers, M&S’s Christmas ad triumphed over its rivals, with 41.5% of UK adults watching the ad from 1 November to 25 December.
Aldi Price Match: clever pricing campaign or free press for the German discounter?
Is Aldi Price Match branding continually promoting a rival .. or is it a clever branding ploy, convincing loyal customers that they need not shop elsewhere?
Aldi Christmas ad soundtrack is best of the festive season, says SoundOut
Aldi’s 2022 Christmas ad has been revealed as the most effective advertising soundtrack of the festive campaign season.