Sky Sports has launched an omnichannel marketing campaign to promote the start of its 2022-23 football coverage, developed by Brothers & Sisters
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Netflix chooses Microsoft as partner for new ad-supported subscription plan
Netflix has named Microsoft as its technology and sales partner to help power the streaming giant’s first ad-supported subscription plan.
Warner Bros. DC League of Super-Pets partners with Burns Pet Nutrition
Burns Pet Nutrition has scored its first partnership with Warner Bros. to support the release of the DC League of Super-Pets movie.
Channel 4 and Barclays partner for money management video series
Channel 4 is collaborating with Barclays on the creation of a six-part series to raise awareness around managing finances.
ASA bans Cadbury ad for ‘omitting significant’ terms and conditions
The ASA has banned a Cadbury website promotion for “misleading” the public and “omitting significant” terms and conditions.
Kia wins two awards of excellence for automotive marketing
Two Kia marketing campaigns have been recognised with awards of excellence in automotive marketing communications.
Virgin Media O2 partners with VCCP London to promote launch of new service
Virgin Media O2 has launched a five-week integrated marketing campaign to promote its first joint proposition – ‘Volt’.
Johnnie Walker unveils ‘First Strides’ grant fund
Johnnie Walker has launched First Strides, a scheme that celebrates organisations that push boundaries and take steps towards progress.
Amazon, Google, Meta, Twitter, TikTok and Yahoo volunteer to be part of ASA ‘transparency’ pilot
The Advertising Standards Authority (ASA) has announced ‘a world first’ pilot to explore how digital companies adhere to advertising regulations.