An ad for the game ‘Infinity 8 Ball’, featured in the game Angry Birds 2, has been banned by the ASA for sexualising and objectifying women.
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Has the ubiquitous nature of sports betting ads fuelled the gambling epidemic?
Marketing Beat looks at the worrying links between the rise of sports betting ads and the strong increase in problem gambling throughout the UK.
Tesco launches UK’s largest digital ad network to reduce ad-spend wastage
Tesco has added 100 out-of-home digital screens to its 400-strong collection, making it the UK’s largest digital advertising network.
Expedia uses Ewan McGregor to promote its loyalty scheme
Expedia has unveiled its latest ad to promote its loyalty scheme that works by collecting points every time you book a holiday.
Zalando to scale back marketing spend amid first-ever drop in revenue
German online fashion retailer Zalando has announced plans to scale back its marketing spend in light of its first-ever drop in revenue.
Is Asda’s yellow Just Essentials value range a branding nightmare?
Branding and design experts discuss Asda’s Just Essential value range is a branding nightmare or a bright yellow move in the right direction.
Love Island star Tasha Ghouri signs with eBay in new brand partnership deal
Love Island’s Tasha Gouri and eBay have signed a non-fast fashion brand partnership, marking the first deal to come out of the cult TV series.
Primark recruits former Tesco brand boss to lead its marketing
Primark has appointed Michelle McEttrick as its first chief customer officer in a bid to boost its marketing and customer communications.
Kim Kardashian collabs with Beats by Dr Dre to create nude tone earbuds
Kim Kardashian has collaborated with Beats by Dr Dre to create a custom line of nude tone Beats Fit Pro earbuds.