WPP pre-tax profits plunged more than 70% as US tech and retail businesses cut back on advertising.
Search Results for “Ogilvy”
Coca-Cola and Time Out reveal UK’s best ‘Foodmarks’
Coca-Cola has teamed up with Time Out magazine to celebrate global ‘food landmarks’, renaming them ‘Foodmarks’.
Cadbury Creme Egg brings back iconic ‘How Do You Eat Yours’ tagline
Cadbury is bringing back its ‘How Do You Eat Yours’ tagline in its latest spot. It marks the first time the tag has been used in 20 years.
McCann spearheads ‘Fabruary’ campaign to mark LGBTQIA+ History Month
Clear Channel and McCann are joining forces to commemorate one of the biggest LGBTQIA+ celebrations of the year – LGBTQIA History Month.
Copyright law failing to protect creatives from AI infringements, ministers warned
Copyright law failing to protect creatives from AI infringements, House of Lords warned
Dove Super Bowl spot highlights how nearly half of young girls quit sport due to body insecurities
Dove marks its return to the Super Bowl for the first time in fifteen years with an advert which touchingly raises awareness of low confidence among girls.
WPP to invest £250m into artificial intelligence this year
WPP has shared plans to plunge hundreds of millions in to artificial intelligence in its latest announcement to investors.
WARC reveals the most creatively effective brands of the past decade
WARC’s latest ‘Health of Creativity’ report has singled out Burger King as the most creatively awarded brand since 2015.
Google courts adland with new Gemini AI tool
Google will expand the use of its new Gemini AI tool to help create campaigns for advertisers