M&S Food has launched a partnership with England, Scotland, CYMRU and the Northern Ireland National Football Teams to promote healthy eating.
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B&Q launches OOH push to support ‘Change. Made Easier.’ campaign
B&Q and London agency Uncommon have created a new set of out-of-home materials to support the DIY brand’s ‘Change. Made Easier.’ campaign.
Disney and Katie Piper unveil campaign to encourage families to share more playtime
Disney has launched ‘The Gift of Play’ campaign that intends to encourage parents and their children to share more imaginative playtime together.
Blue, Five and Blazin’ Squad take to the stage for Snug live shopping experience
Snug, the direct-to-consumer furniture brand, has hosted a hybrid live shopping and concert experience featuring Blue, Five and Blazin’ Squad.
Drink and be merry: How alcohol brands are preparing for summer
Marketing Beat takes a look at the various ad campaigns being rolled out by alcohol brands in the lead up to summer.
Saas firm Perfect Corp to create Top Gun: Maverick-themed experience for fans
SaaS firm Perfect Corp has partnered with Paramount Pictures’ long awaited blockbuster Top Gun: Maverick to create an AR interactive experience.
Virgin Wines partners with GWR and Currys in bid to expand brand awareness
Virgin Wines, has been appointed as the wine partner of Great Western Railways (GWR) and has penned a partnership with tech retailer Currys.
A record 22,000 ads received complaints last year
The Advertising Standards Authority (ASA) received a record 43,325 complaints about 22,115 ads in 2021, a recent annual report revealed.
Bee-dets for bees: Victorian Plumbing celebrates World Bee Day
In celebration of World Bee Day on 20 May, Victorian Plumbing has released a miniature, “bee-sized” bidet for the ‘Save the Bees’ appeal.
Up-and-coming rapper J Fado signs as Hera Clothing ambassador
Streetwear brand, Hera Clothing, has signed emerging British rapper J Fado as its latest global ambassador.