Plant-based brand Alpro is hosting two special comedy Breakfast Clubs in a bid to put variety back on the menu and help consumers kick-start their morning the right way.
Danone selects new global creative agency after fiercely fought pitching process
French multinational Danone has appointed Havas Group’s BETC as its new global creative agency following an extensive creative review initiated in October.
Fortnite implements Actimel ‘Immunity Station’ to give players in-game advantage
Actimel has unveiled a new custom map integration within the Fortnite game to provide players with an extra in-game advantage.
Actimel’s new campaign aims to kick-start Britain’s immune system this January
Actimel has this January launched a wide-ranging omnichannel campaign as it looks to encourage consumers to kick-start their immune systems…
Tesco calls for government action on obesity following HFSS ads backtrack
Tesco has joined forces with a flurry of suppliers and retailers to ask the government to take ‘meaningful’ action to reduce childhood obesity.
World Federation of Advertisers unveils new global leadership team
The WFA has announced its new leadership team, with various senior appointments being made from advertiser associations and global brands.