Aldi has once again taken aim at MS’ Colin the Caterpillar Cake, using a King Charles III coronation advertisement to poke fun at the retailer.
Opinion: Are some ads purposefully f***ing annoying?
Opera singers, meerkats and frolicking in fields. Marketing Beat’s Conor Nichols picks apart the annoying nature of some of the UK’s most memorable ads.
It’s not me, it’s you: Is re-pitching an exercise in futility?
As adam&eveDDB and Wieden+Kennedy split from flagship clients John Lewis and Sainsbury’s, here’s why re-pitching is almost never a good idea.
2022 Christmas advert predictions from the marketers on the ground
Experts from across the marketing industry share their take on what’s in store for the upcoming 2022 Christmas advert season.
Virgin Active kickstarts ‘It All Counts’ campaign to get the nation moving
Virgin Active has unveiled a major new campaign titled ‘It All Counts’ in a bid to recruit new members to its health clubs across the UK.
Cannaray taps Claudia Winkleman for psychedelic animated spot
British CBD firm Cannaray has kicked off its latest maketing campaign with the launch of a new TV ad created by London agency BigSmall.